Singapore Anti-Smoking Ads Disturb Kids »
Posted By STONERS 1 year, 6 months ago in StyleSingapore's graphic anti-smoking TV ads are working - but now will be aired only at night following complaints that they're too disturbing for children, officials said Thursday.
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STONERS1 year, 6 months ago
In one of the government Health Promotion Board's ads, a sunken-eyed woman with cracked lips and brownish, deformed teeth appears under the headline: "Quitting is hard. Not quitting, is harder."
The board said the three-month campaign that began March 20 will continue, but the ads now will only be shown after 8 p.m local time and will be preceded by a message warning viewers of the graphic content.
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STONERS1 year, 6 months ago
"The Health Promotion Board has received feedback that our advertisement may be too disturbing to some children," the board's chief executive, Lam Pin Woon, wrote in an open letter published Thursday in The Straits Times newspaper.
"Since the launch of our campaign, we have seen a fivefold increase in the number of calls to (the government's) QuitLine from smokers desiring to quit smoking," Lam wrote. "We encourage parents to take this opportunity to educate their children on the fatal consequences of smoking."
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brothers1 year, 6 months ago
They should do the same in this country. Really show the worst in smoking cigarettes or any sort of tobacco product.
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